How do you sell one product by using another? When the second
product is a great idea. Here are the people responsible for
Each of our people has an area of expertise, but since great
ideas can originate anywhere, you’ll find a lot of “cross-pollination” going
on. Just the other day an art director developed a media plan.
It was very pretty.
Guess who missed the memo--and subsequently, the photo opportunity?
We also count these folks among our most valuable resources.
They're always there when we need them, which is quite often.
New Media Development