"For more than 10 years, SI has consistently and creatively delivered strategic marketing solutions that have built our brand value beyond our expectations. Their commitment to understanding our business and the needs of our customers provides immeasurable value and has helped us create true competitive differentiation. We consider them part of the BMIC family."
- Mike Gerber, CMO/Builders Mutual
How do you sell one product by using another? When the second
product is a great idea. Here are the people responsible for
Each of our people has an area of expertise, but since great
ideas can originate anywhere, you’ll find a lot of “cross-pollination” going
on. Just the other day an art director developed a media plan.
It was very pretty.
Guess who missed the memo--and subsequently, the photo opportunity?
We also count these folks among our most valuable resources.
They're always there when we need them, which is quite often.
New Media Development