"In an argument about marketing or advertising, the person who understands the consumer best usually wins the day."
- Dan Haygood
people
How do you sell one product by using another? When the second product is a great idea. Here are the people responsible for ours.
David Ford
Director of Web ServicesContact
b. Danville, IL. Uprooted to Jacksonville, IL at age six, driven from Danville by the constant mobs gawking at the childhood home of Van Dyke brothers Jerry and Dick. Spent five years in Europe, becoming fluent in web programming and design, as well as French and German.
Enjoys Raleigh's equidistance (more or less) from beach and mountains, plus the scarcity of Illinois prarie grass and its accompanying allergens. An unabashed Flight of the Conchords fan, Dave enjoys "Murray" getting a little action outside the show courtesy of Nike, as well as the under-appreciated Doug in a T-Mobile spot. Cannot abide the Progressive Insurance campaign, nor does this Mac-lover have much love for Microsoft's latest efforts.
Not content with being our resident web expert, Dave is also an expert in (in no particular order):
- Linguistics (Spracken sie other language? Give him a call.)
- German cars (still experiences Fahrvergnugan on a daily basis)
- Sting & The Police (and police stings, but that's another story)
- French cuisine (calling it "food" would be an insult)
- MST3K and its spinoffs/hybrids (note: don't sit behind him in a movie)