Truth in taglines used to be something I took for granted, until a century-old one lied to me. Took my kids to the circus recently. Not Cirque du Soleil or some generic tent-in-a-parking-lot circus, but THE circus. Thanks to P.T. Barnum (whom I indirectly probably owe my career to), the one also known as “The […]
“Loblolly root rot” is the next SFW curse! We shot a spot called “Trophy Room” a few months back for the North Carolina Department of Forestry. The message was meant to convince landowners to “Plan for Your Land” lest it get out of control and bleed them dry with fire or disease. The action revolved […]
Thanks to a recent pet shelter advertising campaign, Strategic Insights brought added a silver Addy Award to the mantle. In past years, Strategic Insights has had a strong showing at the local Addys, sponsored by the Ad Club of the Triangle, bringing home multiple awards in various categories. 2008 was more of a “quality over […]
Read More… from Strategic Insights wins Silver Addy Award for pro bono pet shelter advertising
Around here, satisfied clients aren’t exactly “news,” since it’s a daily (if not hourly) goal of ours. But every once in a while, a client articulates their satisfaction so eloquently, that we can’t help but bask in it ever so briefly. And then of course, it’s back to work. All that basking can leave other […]
Read More… from Even when our business is technology, it still comes down to people
Strategic Insights can now count “Davey Award-winning website” as another goal achieved. Chosen from thousands of entries, Strategic Insights’ new website, unveiled earlier this year, has been honored with a 2007 Davey Award. Overseen by the International Academy of Visual Arts (IAVA), The Davey Awards are an international advertising competition that honors the achievements of […]
Read More… from Strategic Insights website honored with Davey Award